A professional sommelier takes charge of your list: audits it, signs the pairings dish by dish and keeps it alive all year. With your usual suppliers — here we don’t touch your supply, only your judgement.
Includes everything in Digital Menu and, on top, our team’s judgement on every dish.
We review your current dishes and wines: what sells, what real margin it leaves and where there’s room to improve.
We assign the right wine to each dish, with its tasting note and its signature. Judgement with a name, not an anonymous algorithm.
Your bilingual list and the pairing assistant for your guests, included in the plan.
Reviewed several times a year with every menu change, retail prices kept current and a margins back office.

“Every wine that makes it onto a list we sign, we’ve tasted with that particular kitchen in mind. If it doesn’t improve on what’s already there, it doesn’t go in. Our signature is on the first page.”
The Vinario team (Madrid, Chamartín), led by Félix Lanz, brings together winemakers and sommeliers with years of direct relationships with small producers across Spain — Ribera, Rioja, Toro, Gredos, Rías Baixas, Priorat, Jerez — and an approach that is informative, lively and never solemn.
We visit your venue, taste your current list and study your kitchen dish by dish.
We deliver the list with the signed pairings and publish it digitally with the assistant.
We update wines, prices and pairings with every menu change.
We start with a tasting at your venue and a list proposal with concrete numbers. No obligation.